FOR ZOOS & FAMILY ATTRACTIONS
Make a big day out feel a little more looked after.
Give visiting families a simple way to reconnect if they get separated—and an optional invitation to enjoy more of what your attraction offers.
Built around a sponsor-funded programme, free for participating families.
Download the one-page team brief (PDF) ↓
A useful addition to the welcome.
Support families across the site.
When a child is separated, the tag gives someone a way to find the parent’s contact number.
What makes it possibleA small tag worn on a bag or clothing.
Give a partner something practical to support.
Create a sponsorship opportunity connected to the experience families have at your attraction.
What makes it possibleBranded tags within an agreed programme.
Make the next visit easier to imagine.
Invite interested parents to hear about seasonal activities, membership or another family day out.
What makes it possibleA separate, optional attraction opt-in.
ONE POSSIBLE VISITOR PROGRAMME
The giraffe comes home. On a postcard.
Give families a small reminder of their visit—and something to look forward to.
- 01
A welcome at admissions.
A family receives a KinTag and adds a parent’s contact number.
- 02
A choice to stay connected.
The parent can choose animal updates, family activities or an available postcard offer.
- 03
A reason to return.
A keepsake or invitation brings your attraction back into the family conversation.
Examples are planned with your attraction. Campaign items and fulfilment are agreed separately.
Build it around your visitor day.
Your team
- Choose a trial day, weekend or visitor group.
- Identify an admissions or guest-services distribution point.
- Approve attraction branding and any follow-up offer.
KinTag Partners
- Agree the tag design and setup.
- Prepare the family activation and optional follow-up flow.
- Agree support and what the trial will review.
See the work behind the programme.
Explore KinTag distribution at sporting and community events, real family stories and independent coverage.
View results and stories →Start with a day at your attraction.
Tell us about your visitors and where a first trial could fit.
Plan an attraction pilot